Petronas Dagangan Bhd aims to become a market leader in the retail segment within two to three years, says its Managing Director and Chief Executive Officer, Amir Hamzah Azizan.
He said the company holds a 32 per cent market share at the moment.
"Retail has been a very important component of Petronas Dagangan. More than 50 per cent of our profitability comes from our retail division," he told reporters after the launch of the company's latest promotion, "Petronas The Road To Rewards" on Wednesday.
Amir said the promotion, from Nov 1, 2010 to Feb 15, 2011,is part of the company's effort to reward its customers.
He said Petronas Dagangan is offering prizes worth up to RM3 million including cash, Petronas Mesra points and Petronas gift cards, for customers to participate.
Over the next four months, the promotion offers grand prizes of a total of 30 lucky customers, of whom three will walk away with RM100,000, 12 customers RM20,000 while 15 others stand to take home RM10,000.
In addition, each of these winners will also be going home with one million Petronas Mesra points each, to be used to redeem and purchase fuel or items from the Kedai Mesra at all Petronas stations nationwide.
Apart from that, the grand prize winners who use the Petronas Maybankard Visa credit card to make their winning transaction, also get additional prizes.
Meanwhile, Amir said Petronas Dagangan has set aside RM500 million as capital expenditure (Capex) for the current financial year 2010/2011.
He said the company targets to have over 970 stations at the end of the current financial ending March 31, 2011 from 948 stations currently.
Petronas Dagangan is the principal domestic arm of Petroliam Nasional Bhd (Petronas), the national oil company, which holds 69.86 per cent of its equity.
The company markets a wide range of high quality petroleum products including motor gasoline, aviation fuel, kerosene, diesel, fuel oil, bunker fuel, lubricants, liquefied petroleum gas (LPG) and asphalt in Malaysia.
-- BERNAMA
